Peloton stock is on fire. Up 37% so far in February but still barely flat for the year, PTON has been trading like a meme lately. Here’s what investors and traders should consider doing.

Despite the backlash over the company's new holiday ad on social media, Peloton's stock went up 4.6 percent Monday, according to CNBC Peloton is getting some heat over its new holiday ad.

In her first interview since receiving backlash for the ad that saw Ruiz’s character get the Peloton exercise bike from her husband for Christmas and subsequently document her year-long journey ...