Fans of the potato chip brand Pringles were split online about their feelings on changes made by the company to its iconic ...

Would you like them as you would a best friend, or would you screen their calls? Often we think of our brands as a foreign identity, a corporate brick-and-mortar presence, without recognizing that its ...

From cozy retro vintage to the use of monograms, 2025’s beauty logos are reflecting Gen Z and Gen Alpha’s tastes, writes Juan ...

The new UNC Dairy logo presents a contemporary yet accessible aesthetic, effectively communicating the cooperative's core ...

Jack Nicklaus is the Golden Bear again. The golf legend won back his brand identity in a recent court ruling that allows him to benefit off his NIL.

So think of the best sunglasses brands as the rare kind-vibed realtor that actually helps you ID the apartment of your dreams—except in this case, the real estate is your face, and the swanky ...

Formerly called Boutique Fairs, it has become an anticipated event on the local shopping calendar for those in search of unique, independent local brands. It started in 2002 as a one-day affair ...

In the meantime, getting smart about tariffs, getting good expert advice and remaining flexible is the best that any retailer or brand can do.

That’s the new name she selected for her proposed brand at the 11th hour, after she was forced to ditch the name “American Riviera Orchard” for her jams and other food and lifestyle products.

Several years ago, while preparing for one of our brand management classes at Dhaka University, we searched for a suitable example of a brand that significantly contributes to a country's GDP.

And in 2025, an official from the country who gifted America the statue has asked for it back—the latest sign that America, the brand, is becoming toxic. A French Member of European Parliament ...