Although some business owners may still be resistant to the idea, statistics prove that consumers are on social media. According to Statista, there were more than 5 billion active social media users ...

We discuss some of the key roles that your social media manager should perform in order for your business to benefit from this individual. There are companies, such as Thumzup Media Corp. (NASDAQ ...

Top public relations firms understand that the psychology of brand perception is essential for businesses looking to build stronger relationships with their target audience, enhance their reputation, ...

PR campaigns are a must for businesses to build a good image, it is the way the public sees you or your brand. It is crucial to have a good image if you want to run a successful business irrespective ...

Social media has evolved from being just a marketing tool to becoming a business driver, shaping product launches, campaign strategies and brand engagement. At Subway, we don’t just use social media ...

is the role social media plays in shaping beliefs. Social media is the top way Gen Z finds out about news, with 59% of respondents listing it as a top news source in Business Insider's poll of ...