Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...

Working with influencers gives businesses the chance to reach a wider audience by connecting with their dedicated followers.

Americans who followed news influencers during the presidential campaign were more likely to hear positive reports about ...

Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...

White House Press Secretary Karoline Leavitt's announcement of a new media seat in the briefing room has been met with praise ...

If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...

Detroit is looking to partner with social media influencers to boost the message of city campaigns and support the city's projects in an effort to increase public engagement. Influencers would ...

When growth in the number of social media influencers in India based on their fields of specialisaitons ... brands can craft meaningful campaigns and build collaborations that resonate deeply with ...

NEW YORK (AP) — Americans who followed news influencers during the presidential campaign were more likely ... talked about Trump and Harris on social media about equally, but there were more ...