Despite lower growth rates, marketing salaries remain above the national average, with roles paying an average of £50,800 ...

As the global marketing industry gears up for another year of seismic shifts, The Drum gathered together five thought leaders ...

Learn how generative AI, user-generated content, AR/VR, and emerging platforms l are transforming social media.

The campaign celebrates 100 female entrepreneurs for their innovation, resilience, and multi-achievements in business.

Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...

According to the Advertising Association and WARC, the UK advertising market grew 9.7% to £10.6bn, marking the first time ad ...

Want to reach more people and make your brand a trusted authority on social media? Then amplify your brand and help the people who need what you offer by turning your staff into online advocates!

A media literacy toolkit, created to support young women struggling with body image, has been officially launched in ...

In response, many are turning to RedNote—a Chinese-owned, Mandarin-language social app rapidly gaining ... provides a timely function. Marketing media publication Ad Age named Duolingo the ...