A BBC Gladiators star could land himself in hot water for his promotion of a US supplement brand, which has been criticised for its ‘deceptive marketing’ practices. TV’s ...

In the dynamic landscape of film marketing, few promotional tools have stood the test of time like the film trailer. From the ...

Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...

Here are 10 ways you can take your social media to the next level in 2025.

Alex Hofmann, the CEO of 9count, is betting on "private social networks" being the next big thing. He was formerly an exec at ...

For plenty of football players, LinkedIn is the social media platform of choice when it comes to expressing themselves ...

Social media is largely powered by tech, and nowadays, AI is having a significant impact on social media algorithms.

Be honest and relatable: build a deeper connection by being transparent about your goals. For example: ‘We’re really trying to grow our practice with wonderful patients like you, and your support ...

According to the Advertising Association and WARC, the UK advertising market grew 9.7% to £10.6bn, marking the first time ad ...

Learn how generative AI, user-generated content, AR/VR, and emerging platforms l are transforming social media.

Social media platforms have revolutionised the way beauty brands connect with consumers, turning engagement into direct sales opportunities. TikTok Shop, a rapidly growing marketplace, is at the ...

It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...