Tesco has unveiled a fully integrated campaign titled ‘It’s Not A Little Thing. Its Everything’ celebrates the crucial part food plays in everyday moments and sees a continuation of the logo being ...

McNamara says Tesco has been analysing customer data for "donkey's years", keeping every scrap of purchase ... there's an awful lot of noise and very little signal, and the cleverness comes ...

The radical transformation of Tescos fortunes from lacklustre number two to Britains largest retailer has been well documented. Between 1990 and 1999, Tescos turnover increased from 8bn to 17bn 1 and ...

Tesco has announced a major change which will come into effect in every store. The supermarket giant is launching a new food ...

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Tesco is urging customers to donate pre-packed bags of long-life food items to help people in need. The supermarket chain is running its 12th annual Winter Food Collection, with all donations ...

Tesco has announced a major change which will come into effect in every store. The supermarket giant is launching a new food campaign aimed at reaching into the significance of food to its ...