If you go down to Tesco this week, you might notice that something is looking a little bit different… That’s because the ...

Tesco has unveiled a fully integrated campaign titled ‘It’s Not A Little Thing. Its Everything’ celebrates the crucial part food plays in everyday moments and sees a continuation of the logo being ...

The Food Love Stories campaign has run for the past seven years, having been launched in 2017 to re-establish Tesco's food quality credentials ...

The supermarket is replacing the long-running platform with ‘It’s Not a Little Thing. It’s Everything’ as it looks to connect ...

McNamara says Tesco has been analysing customer data for "donkey's years", keeping every scrap of purchase ... there's an awful lot of noise and very little signal, and the cleverness comes ...

Tesco has announced ... titled 'It’s not a little thing. It’s everything.' highlights the emotional impact of food, celebrating the intricate details that make every dish and every meal ...

Called ‘It’s not a little ... play a role in every life moment, such as saying thank you or apologising, or getting people together for a party. The TV ad and large-scale billboards also feature Bags ...

That’s because the supermarket is removing its iconic logo from Bags For Life ... Murray Bisschop, UK marketing director of Tesco said: ‘When it comes to food, every detail matters to us ...

Tesco has announced a major change which will come into effect in every store. The supermarket giant is launching a new food campaign aimed at reaching into the significance of food to its customers ...