Every little helps! It was about time Tesco joined Britain’s supermarket price war - COMMENT: Allan Leighton’s plans to ...

McNamara says Tesco has been analysing customer data for "donkey's years", keeping every scrap of purchase ... there's an awful lot of noise and very little signal, and the cleverness comes ...

Tesco, the UK’s largest supermarket chain, has built its brand on the notion that “Every little helps” – a promise that has been more important than ever during the COVID-19 pandemic. And Alessandra ...