In an age where social media promises to connect us, a Baylor University study reveals a sobering paradox—the more time we ...

As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track ...

Social media is a powerful tool that allows small business owners to connect with their customers and grow their businesses.

Social media tools are the unsung heroes of the digital world. By 2025, these tools have become even more essential for ...

Looking to establish a better process for tracking marketing performance, and demonstrating the actual value of your marketing efforts? This has become a big focus across the industry, with the ...

The term “social network” was once applied to the ordinary circle of acquaintances, friends, and classmates. Key Takeaways ...

Learn how generative AI, user-generated content, AR/VR, and emerging platforms l are transforming social media.

Marketing agency Komodo is launching "The Journey" a marketing platform that aims to transform how destinations reach young ...

While Gorgias does not have a social media dashboard, you can track customer service metrics like customer satisfaction, tickets converted, and first response times to guide your customer service ...

Instagram was a hit, rapidly gathering users to become one of the world’s biggest and most-influential social media platforms. By June 2018, the platform had hit 1 billion monthly active users. Video ...

Agile metrics are essential for tracking speed, efficiency and quality in software development. We all know that what gets measured gets improved. However, Agile metrics are often misunderstood, ...