Coca-Cola is jumping in on the trend of prebiotic sodas with a new drink: Simply Pop. The Coca-Cola Company announced the ...
In recent years, the soft drink market has seen an influx in gut-healthy sodas. While they have taken over social media, they ...
Poppi sent pink vending machines to 32 creators ahead of the Super Bowl. Like a shook-up can of soda, the extravagant stunt ...
The U.S. Food and Drug Administration issued the highest risk classification to its Pearl Milling Company pancake and waffle ...
O’Meara added, "Probiotics are typically found in fermented foods like kimchi, sauerkraut, kombucha, or even sourdough.
On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy ...
This Sunday, as a record 127.7 million people tuned in for the 59th Super Bowl — featuring football, celebrities, and a performance by Kendrick Lamar and SZA — another tradition reared its head: Super ...
Even with its condensed pregame timeline last year, Poppi managed to set up collaborations with influencers at the Big Game ...
Poppi’s viral Super Bowl influencer gifting campaign backfired when social media users started criticizing its choice of ...
On this episode of CPG Week, the team explores how the convenience channel is offering fresh opportunities and new challenges to food and beverage brands.
Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.
Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.