Jan 21, 2020 · Two early appearances of the new brand include Super Bowl LIV, where Truist is the official bank of the Miami Super Bowl Host Committee, and in another sports venue, the former SunTrust Park, home of the Atlanta Braves, which was renamed Truist Park.

Jan 13, 2020 · Truist Purple, the defining color of the new brand, is the combination of heritage BB&T burgundy and SunTrust blue, they said. The monogram is made up of two T's that …

May 22, 2024 · The word “TRUIST” is to the left of the square emblem. Interbrand’s designers created a custom sans-serif typeface for it, entrusting the bulk of the work to a master typographer. Wide letter-spacing symbolizes the openness and …

Jan 13, 2020 · Truist Financial unveiled its official logo and purple color scheme Monday, following the $28 billion acquisition last month of Atlanta-based SunTrust by Winston-Salem, North Carolina-based BB&T. The bank merger, which created the nation’s sixth-largest bank, is the banking industry’s largest since the 2007-08 financial crisis.

Jan 13, 2020 · Truist, the merged bank of BB&T and SunTrust, unveiled its logo Monday. It will soon be plastered on skyscrapers, bank branches and stadiums across the U.S., including the Atlanta Braves’...

Truist was formed in 2019 from the merger of BB&T and SunTrust, the logo was unveiled in 2020.

Jan 13, 2020 · Learn how Truist's new logo represents a modern approach to blending technology with client-focused banking. The regional bank, formed from the merger of BB&T and SunTrust, will begin marketing its new brand in conjunction with next month's Super Bowl.

How much do you know about the Truist logo history? Here’s your complete guide to Truist Bank logo, and the evolution of the brand identity.

Truist Bank, Member FDIC. © 2025 Truist Financial Corporation. Truist, the Truist logo and Truist Purple are service marks of Truist Financial Corporation. Equal Housing Lender. Investment and Insurance Products: Are Not FDIC or any other Government Agency Insured; Are Not Bank Guaranteed; May Lose Value

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