The University of Southern California has a variety of marks and logos that are an integral part of its identity. In this section we introduce you to these elements; their versions, color variations, clear space, minimum size requirements and a guide to their proper usage.

Dec 3, 2024 · The University of Southern California logo contains an element from the seal: a large coat of arms adorned with three burning torches against the rising sun. The light should not be taken literally—it is rather the light of knowledge that students receive.

USC’s brand identity connects our university community with the hearts and minds of our audiences, our people and programs—and the stories we want to tell. We do this through marks, logos, typography, colors and imagery.

USC Trademarks includes the following logos and wordmarks. Any unauthorized use is strictly prohibited.

Formal and informal logotypes have been created for academic units within USC and are available for download to USC faculty and staff (including student staff) with a usc.edu email account. Additional information is available in our Branded …

USC, L.A. and California's southland are inextricably linked. Our passion as a great private research university serves the public good across the city and throughout SoCal — advancing society and improving lives.

The University of Southern California (USC, SC, or Southern Cal) is a private research university in Los Angeles, California, United States. Founded in 1880 by Robert M. Widney, it is the oldest private research university in California, [11] [12] and …

Dec 21, 2024 · University of Southern California; Logos of universities and colleges in California

Jun 6, 2022 · Original file (SVG file, nominally 1,024 × 182 pixels, file size: 38 KB) This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain.

Sep 6, 2023 · The university’s graphic identity system introduces a logo that incorporates the shield, two official typefaces and approved color combinations. The new Student Affairs logo is an important part of this system and must be used on all Student Affairs publications and Websites as well as on products and merchandise.