Search Engine Land's Guide to SEO Chapter 3: HTML Code & Search Engine Ranking Success Factors explains HTML elements & using structured data.

HTML meta tags are officially page data tags that lie between the open and closing head tags in the HTML code of a document. The text in these tags is not displayed, but parsable and tells the ...

Do search engines directly include your code-to-text HTML ratio when deciding where your page will fall on search results pages? No. But the quality of your coding, page load speed, and code-to ...

Using HTML for SEO benefits isn’t new. SEO’s love to write about HTML elements as a vital ranking signal, and as a part of any “perfectly” optimized page.. Why do we love them so much? Because the ...

Search Engine Land » SEO » Writing HTML Title Tags For Humans, Google & Bing Share I generally enjoy John Gruber’s writings, but today he’s dishing out SEO advice about HTML title tags. Some ...